Dom is a new cultural centre in Celje, opening in a renovated building from 1924. Its name means “home”, reflecting its ambition to become a second home for diverse forms of cultural production. The visual identity draws from that name with a graphic language that shows the recognisable sights from our homes. A custom typeface, Celje Sans, draws on three eras experienced by the building: Austro-Hungarian, Yugoslav and contemporary. The project covered the complete identity, from naming and visual language to signage and custom typography.